An independent privacy mark
We don't sell, share, or rent our customers' data. Period.
Data Privacy Pledge is an independent mark of trust for farmers, ag dealers, and auction companies who believe the people they serve own their own information.
The Verification Standard
The eight commitments
A certified company signs one pledge that covers all eight. It's all-or-nothing, no partial credit, no asterisks.
Financing
We won't sell or share customer data with financing companies.
Shipping & logistics
We won't sell or share customer data with shipping companies.
Advertising
We won't sell or share customer data with advertising platforms.
Payments
We won't sell or share customer data with payment processors beyond the transaction.
Warranty
We won't sell or share customer data with warranty companies.
Insurance
We won't sell or share customer data with insurance companies.
Data brokers
We won't sell or share customer data with data brokers, ever.
Remarketers
We won't allow third parties to remarket to our customers.
How To Get Verified
1. Take the Pledge
Review and sign the eight commitments. It's a written attestation, not checkboxes.
2. We Review
Our team checks your public privacy posture and third-party integrations.
3. Display the Mark
You get a verified public page and an embed snippet for your website.
Agriculture was built on the handshake and the word. The customer data your business collects belongs to the customer, not to a private-equity-owned marketplace, not to a data broker, not to anyone willing to pay for it.
From the Data Privacy Pledge Mission
Read the mission →
Featured Verified Member
Tractor Tuesday
Independent ag auction platform
TractorTuesday is one of the first companies to take the Data Privacy Pledge, committing in writing that bidder, seller, and customer data is never sold to financing, shipping, advertising, insurance, warranty, payment, data-broker, or remarketing third parties.
View verification →